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  DCG Yellow Pages, Inc.
Added ValueDDED VALUE
Added value opportunities come in many forms; promotions, merchandising and increased yellow pages delivery. We put these opportunities to work for us whenever our clients need to reach specific objectives, like driving traffic into stores, increasing sales or enhancing a company's image. Merchandising, usually in the form of publisher discounts, is always passed along directly to our clients. Increased delivery can range from various directories to coupons or other specialty items.

We simplify a complex process and provide exemplary client service. We provide full service planning, creative design and implementation of both white and yellow pages programs.

We routinely analyze market research to better understand how consumers use yellow pages so we can select the optimum headings. We conduct in-depth competitive analysis-including expenditures and tearsheets, provide computerized mapping , and give our clients recommended actions as well as alternatives.

 
Affiliations
FFILIATIONS

DCG Yellow Pages, Inc. is an active member and subscriber of the following associations:

YPIMAYellow Pages Integrated Media Association
ADMAssociation of Directory Marketing
NFONFO Communications, a division of NFO WorldGroup
SEA-RCHSales Evaluation Associates
Consumer and Business-to-Business Marketing Research Data and Mapping Services Provider

 
Mission Statement
ISSION STATEMENT

 
Operating Principles
PERATING PRINCIPLES

 
Research Strategy Systems
ESEARCH STRATEGY SYSTEMS

 
Corporate Office
11652 Knott Street, Ste. 5
Garden Grove, CA 92841
714-899-0800
Fax 714-899-0815
info@dcgyellowpages.com




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